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Semalt ya nuna yadda CTR ya koma zuwa shafin yanar gizonku

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Duk wanda yake so ya ci nasara a kasuwancin yanar-gizon yana iya mamakin sakamakon kwayoyinlatsa-ta hanyar kudi (CTR). Kamar yadda masu kasuwa da mutane suke yin nazari, yayi kokarin fitar da masu fafatawa ta hanyar biyeYanayin SEO. Duk da haka, alamomin Google da kuma ka'idojin gwagwarmaya ba su sani ba da zarar ba su bayyana ka'idar algorithm babayyane. Amma abin da muka sani tabbas shine CTR yana rinjayar tasiri a matsayin hanyar da ba ta kai tsaye ba.

Duk da haka, lalacewa a cikin layi na yanar gizo ya kawo hoto daban. Alal misali, sarrafa CTRShafukan abubuwan Google. Mutane da yawa masu kasuwa na dijital suna ƙoƙari su sa mafi yawan wannan alama. A cikin wannan labarin, Jason Adler, Abokin Abokin CinikiMai sarrafawa Tsare ya nuna da yawa bambance-bambance tsakanin CTR da ranking, yana bayanin yadda ake dogara da su. Akwai kuma matakai masu mahimmanci waɗanda zasu taimaka makaGoogle danna-ta hanyar bashi (CTR) yayi kyau a kan sakonni na kwayoyin.

Ta yaya tasirin CTR ya tasiri

  • Don yin tashar yanar gizo yadda ya kamata, ya kamata a zama ma'auni don ajiye shafukan intanettsari. Saboda haka, Google yana amfani da bayanin kamar click bayanai. CTR yana rinjayar tasirin kuɗi na sakamakon SERP. A sakamakon haka, shafukan intanet sun fi girmaYawan maɓallin da aka danna an saita su a sama, yayin da waɗanda ke da dannawa kaɗan an saka a kasa. Algorithm an saita don la'akari da abun cikitare da babban adadin dacewa..Yawancin injunan bincike sunyi amfani da wannan ma'auni a cikin binciken algorithms. Google yana bada shawara ga shafukan yanar gizodon zama manyan cikin abubuwan da suka dace. Yayinda abun ciki ke samun daidaitattun, alamar yana faruwa. Wadannan latsawa sun sa shafin yanar gizon ya sami kyautaDarasi saboda inganta haɓaka SEO.
  • Abu na biyu, Google ya dogara da CTR a matsayin ma'auni na nuna Ɗaukaka ɗaya. ADole ne shafin yanar gizon yana da ƙananan CTR don samun OneBox akan shafin yanar gizon su. Google yana da tsarin atomatik wanda yayi nazari akan sauke-ta hanyar rates(CTR) ta hanyar OneBox gabatar da tambaya. Wannan sabon abu zai iya bayyana wasu daga cikin sauyin yanayi a cikin matsayi na musammanYanar gizo ko shafi. Alal misali, shafin yanar gizon yana iya yin aiki sosai a yau amma ba wannan nasara ba gobe. A sakamakon haka, 'yan kasuwa na dijitalya kamata ya yi amfani da muhimmancin matsayin babbar hanyar. Tsayawa da CTR ɗinka na iya ci gaba da tsayayyar shafin yanar gizon yadda ya dace.
  • Gidan yanar gizon ya kamata a sami dannawa mai kyau ta hanyar kudi. Site alkawari yana da muhimmancidon bayani wanda yake buƙatar girma. Yana da muhimmanci a tabbatar da cewa mutanen da suka danna mahaɗin zuwa shafin yanar gizonku sunyi aiki tare da shi donlokacin gwaji. CTR inganta ikonka ta hanyar dacewa, wanda inganta girman ku. Domin CTR don samun mafi amfanidaga SEO, wanda yana buƙatar tsara abun cikin yanar gizon da kyau a cikin lakabobi da kuma tags. Google ya kayyade shafukan yanar gizon daga dacewar kuabun ciki. Babban abun ciki yana da babban dannawa ta hanyar kudi. Google algorithm yayi amfani da wannan alama don bambanta abin da yake musammanshafin ya cancanci.

Kammalawa

Masu kasuwa na yau da kullum zasu iya yin muhawara a ko'ina ko Google CTR yana da tasiriSakamakon bincike na bincike ko a'a. Gaskiyar ita ce, CTR, hakika, yana taimaka wa shafin yanar gizon da za a samu mafi girma. Duk da haka, yana da wuya a fahimci dangantakatsakanin CTR da SEO. Muna fatan cewa wannan labarin ya taimaka maka ka fahimci dangantakar tsakanin waɗannan matsaloli guda biyu da hanyoyiza ku iya yin hanyar Google-ta hanyar shigarwa (CTR) ta hanyar yin amfani da shi a kan kwayoyin SERP.

November 27, 2017
Semalt ya nuna yadda CTR ya koma zuwa shafin yanar gizonku
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